It is time for
our annual Summer Booking Challenge.
For the last 2 summers I’ve offered this to my team and those that
participated have really loved how it boosts their business.
The Challenge
·
What: In a one week period book as many parties as you can. Both you and all of your hosts will be entered
to win.
·
When: Saturday April 19 –
Saturday April 26th.
·
Why:
·
How the contest works:
o
Each consultant (that is you) will be entered into a random
drawing to win all of the new products.
(see below) You will get one
entry into the drawing for each party you book.
o
Each
Host will be entered into a host only drawing to win each of the new products (see
below).
o
At the
end of the contest you will email me a list of your parties (with their ID
number) and I’ll enter you all in the drawing.
Simple.
·
The Prizes:
o
For the winning consultant:
§ Food Saver
Vacuum Sealing System PLUS the food saver Mason jar attachment. This will be awesome for doing meal in a jar
parties.
o
For the winning host:
§ Classic Cookie
Dough Mix - #10 Can
§ Country White
Dough Mix - #10 Can
§ Golden
Cornbread Mix - #10 Can
§ Honey Whole
Wheat Dough Mix - #10 Can
§ Vanilla Sugar
Cookie Mix - #10 Can
§ Instant Dry
Yeast - Pantry Can
Here is the action plan:
1. Set aside some time each day during the week to contact
potential hosts. If you can vary the time
each day to make calls. . Some people
are easy to get a hold of during the day, others you will need to call at
night. You might need to find a
babysitter, or send the kids to Grandmas so you have some uninterrupted quiet
time, to work on the challenge.
2. Look at your summer calendar and circle all the
dates you want to have filled. You might want to double check when your
summer activities will be, so you don’t schedule a party the same day as a
family reunion.
3. Create a list of potential hosts. This
should go way beyond friends and family to include all your customers, q
customers, past hosts, contacts from expos, people who said they wanted to host
but never had a party.
4. Remember
that some people are going to say “no” that is okay. Don’t get discouraged. You might even want to make a goal of how
many people you want to say no.
5. Come up with something new and fun to
offer. For example you might have a
cookie party or a pizza party (both with the new bakery line).
6. Pick up the phone and call, call, call.
I guarantee there is someone out there that has been
thinking about doing a party that just hasn’t gotten around to calling or has
lost your number.
7. Create a
phone call note card. This is simply a note card with an exact script for
what you want to say when calling your future hosts. It will help in
calming nerves if you know what you are saying. Here is an example of
what you could say:
Booking
Challenge Script—From Amber Pearce, who is amazing.
Opening
of every call:
“Hi, May I
speak with _________ please?”
“Hi, ________,
this is ___________ calling.”
“I am your
Thrive consultant you may recall we met at ____________ (state when you met).”
OR for future
customers...
“I wanted to
tell you about something I’m really excited about that I think you will love as
well!”
Get
permission:
“Do you have a
quick minute?”
“I’ve been
calling all my customers to make sure you are aware of some great things going
on with
Thrive but
first I wanted ask some questions if that is ok.”
Establish
rapport while identifying needs: Question Ideas...
Q
customer: “You get food on our fantastic Q program. Do you use our Food
Storage Q or Home
Store Q?”
Regular
Customer: “You’ve gotten Thrive in the past. Did you know that we have new
recipe based Q
that helps you
create a home store in a budget friendly way?”
Non-Customer:
“Have you ever heard of Thrive?”
Other
Questions: “Are you happy with the amount and variety of Thrive you have in
your Home
Store?”
“Do you mainly
store your food or have you started to cook with it?”
“How
comfortable are you cooking with our food?”
*LIST SOME OF
YOUR IDEAS OF QUESTIONS TO ASK PEOPLE TO GET THEM TALKING AND
HELP YOU
IDENTIFY NEEDS. PUT THOSE QUESTIONS ON NOTECARDS.
Listen
carefully to the needs that are expressed. Take notes. Reflect back what you
heard and
empathize.
Extend
an invitation that addresses their needs:
I’m doing new
cooking parties to help people learn how to cook with Thrive and be the first
to
experience our
new tools and products. I’m holding these special parties in the next 4 weeks.
I would
love to do one
for you. All you would do is invite some of your friends over. Is that
something you think
would be
helpful?
If yes:
Schedule a date right then. “Do nights or mornings work better for you? Ok,
weekends or
weekdays?
Great, I have ____ and ____ available which would you prefer?”
If no: “Is
that a “no for now” or a “no never?”
If
it is a no for now ask permission to check back in a week/month/few months.6. When
they say yes and book the party. Start coaching them right away on being
a great hostess. Here is an example of what I say.
“Great I have
you down for _____________________, at _____________________. Now I just
need a little info from you.
- Contact Info: e-mail address, phone number, address of
the party, mailing address.
- What Items would you like to earn for free from your
party?
- What food would you like me to bring. I have a
couple of options or we can customize one to fit your preference:
- Pizza (use Chef Todd’s pizza Recipes)
- Chocolate (cherry chocolate cobbler (made from
brownies and FD cherries), chocolate dipped macaroons, strawberry
chocolate chip cookies, etc)
- Quick Meals (Taco Soup, Thrive Express)
- New product sampling.
- I need you to make up a list of about 40 people that we
can send out a save the date e-mail to. This is just letting them
know you are having a party. I’ll e-mail an example of it in a few
minutes. anyone who doesn’t e-mail will need a phone call.
Feel free to post it on facebook or twitter.
- We will need to mail the invites about 2 weeks before
the party. So I’ll get the invites to you so we can send them out.
(or if you send them out get the labels from the host) I find
it works really well to mail the invites. Will you be sure to mail
one to me so that I know your guests got their invites?
I’m excited for
you party. I’m sure that we will have a great time. If you have any
questions please feel free to call me. And good luck on the prize.
I’ll let you know next Monday who won.
7. E-mail me with your list of hostess with the
party ID number.
***You must
have the names of your host and party ID submitted to me by Sunday April 27th.
Tips:
- Fill
up the dates that you are open early in the summer first. The
farther away a party is the more chance of it canceling.
- During
the summer the best time to do parties are weeknights mostly because
people are out getting projects done during nice weather on the weekends.
- Don’t
forget that family reunions are a great place to do a little Thrive
demonstration.
- Where
are you traveling? Slide in a Thrive Life party at your travel
destination.
- Host
your own party and do a THRIVE new product review. Inviting all of
your existing customers to come and try the new products.
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